Who I am…

I'm Alessandra, a communications professional with a passion for creative strategy and brand development. With experience in marketing for lifestyle brands and a degree in communications and advertising, I excel in crafting impactful narratives and executing campaigns that drive engagement.

My journey includes leading marketing initiatives in fashion, food, and fitness, and launching an inclusive clothing brand for kids with disabilities.

Currently, I'm an Account Executive at Vidico, where I am learning a new side of marketing and focusing mainly on client relations. My current role involves connecting with start-ups and enterprises, such as Sqaure, Tik Tok and Amazon, to collaborate to create impactful videos for their brand.